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What is Local SEO? And Why Is It Important?

Local SEO Mockup. Showing the importance of local SEO, Google my Business, Google Organic searches and Google Map Pack

The goal of almost any marketing strategy is to get your business in front of the right people. And most of the time, the right people are local. Your business isn’t interested in consumers across the world, it wants to be discovered by people in your area. They’re the ones who are going to drive […]